Web Design
Sites built to rank and convert from the first wireframe, not decorated into shape afterwards.
Plenty of agencies will design you a beautiful website. Fewer will design you one that a search engine can read, that loads before your visitor loses interest, and that’s structured around the single action you want a visitor to take.
Design, speed and search aren’t three separate projects handed to three separate people who never speak. They’re the same project. Decisions made in the first week of design determine what’s possible for SEO two years later, and by then it’s expensive to unpick.
What’s included
Structure before decoration
We start with what each page is for and what one thing a visitor should do on it. Layout follows from that. A site where every page is trying to do five things is a site where visitors do none of them.
Genuinely fast
Modern, lightweight builds with the performance work done properly: self-hosted fonts, no render-blocking requests, images served in modern formats at the size they’re actually displayed, and no third-party scripts loaded for the sake of it.
This site is one of them. Open your browser’s developer tools and have a look. We’d rather show you than describe it.
Mobile-first, not mobile-tolerated
Most of your visitors are on a phone, often on patchy mobile data, often one-handed. We design for that first and let the desktop layout expand from it, which is the opposite of how a surprising number of sites are still built.
SEO foundations baked in
Clean semantic markup, a sensible URL structure, correct heading hierarchy, structured data, and an information architecture that gives your content somewhere logical to live as the site grows. None of this is visible to a visitor. All of it makes the difference between SEO work that compounds and SEO work that fights the platform.
Accessibility taken seriously
Real colour contrast, keyboard navigation that works, focus states you can see, alt text that means something, and forms that a screen reader can complete. It’s the right thing to do, it widens your audience, and search engines reward a lot of the same signals.
Migration handled properly
If we’re replacing an existing site, every old URL gets mapped and redirected, your analytics history stays intact, and we watch Search Console closely for weeks afterwards. Rebuilds tank rankings when this step is treated as an afterthought. It isn’t an afterthought here.
The stack, and why it matters to you
Most of our recent builds are static sites deployed to a global edge network. In practical terms: your pages are pre-built and served from a location near your visitor rather than assembled on demand by a server in another state.
What that buys you is a site that loads in well under a second, hosting that costs a fraction of traditional plans, and an attack surface close to zero because there’s no database or admin login sitting on the public internet waiting to be probed.
The trade-off is that it isn’t the right fit for everything. Complex logged-in functionality, live inventory and large ecommerce catalogues have different requirements, and we’ll tell you when your project is one of those rather than forcing it into the tooling we prefer.
Who this is for
Businesses replacing a site that has quietly stopped earning its keep, or launching a new one and wanting the design and the search performance considered together from the beginning. Particularly if the last rebuild cost you rankings and you’d rather that didn’t happen twice.
Common questions
Will I be able to update the site myself?
If you want to, yes. Tell us that up front and we'll build it with a content management system fitted to how you actually work, plus a walkthrough of the parts you'll touch. Most of our clients don't want that though. They'd rather email or call us and have the change made, which is included, so nobody has to remember how a CMS works twice a year.
Do you build on WordPress?
We can, and for a first site it's a reasonable place to start. It's cheap to get going and there's a plugin for everything. The trouble is what it costs you later: every plugin is code from a stranger with access to your whole site, updates break things, and performance degrades as the stack grows. Newer technologies have moved well past it. A modern static build has no database to attack, no plugins to patch, loads faster and needs a fraction of the maintenance. We pick based on what the site needs to do, not on what we feel like building, but we'll usually recommend the newer approach and tell you why.
What happens to my rankings when the site changes?
Nothing, if the migration is done properly: a complete URL map, 301 redirects for every legacy address, and monitoring for the weeks afterwards. Rankings get lost in rebuilds because that work gets skipped, not because rebuilding is inherently risky.
How long does a build take?
A focused brochure site is usually four to six weeks. Anything with custom functionality depends on the functionality. We'll give you a real timeline before you commit, not an optimistic one.
Go deeper
Worth reading on this
How to build a solid site structure for SEO
Site architecture is decided early and expensive to change later. How to plan hierarchy, URLs, internal linking and topic clusters so your content has somewhere sensible to live.
Website speed is an SEO problem, not just a UX one
Site speed affects rankings directly, and affects them again indirectly through visitor behaviour. Here's how the two connect.
Technical SEO: making sure search engines can actually read your site
The technical layer beneath your content: crawling, indexation, robots directives, sitemaps, canonicals and Core Web Vitals, and how to tell which is broken.
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