About Get Seen Online
We've been doing this since before most people had heard the term "SEO".
Search engine optimisation, web design and the services that directly support them. Based in Adelaide since 2007, working with businesses across Australia.
James Whitrow
Director
James has spent more than two decades in the IT and web industry and is hands-on in every project the company takes on. Not in the "reviews it at the end" sense: in the sense that he does the audits, reads the data and makes the calls.
That matters more than it sounds. A great deal of agency work is delegated to whoever is available, against a checklist, by someone who has never spoken to the client. The results are exactly what you'd expect from that arrangement.
Outside the day job, James has spent years working behind the scenes in Adelaide's theatre and film industry, which is either completely irrelevant or excellent training for making complicated things happen on a deadline. Opinions differ.
How we're different
Three things we built the business around.
SEO is the focus
We aren't trying to be a general agency that does everything. The focus stays on search and the handful of services that directly support it, which means it gets our full attention rather than a slice of it.
We keep up, deliberately
Search has changed more in the last three years than in the previous ten. We build on modern tooling, we test what AI answers are doing to real results pages, and we retire tactics when they stop working instead of billing for them out of habit.
Plain English, always
You should never need to decode a report. We explain what we're doing and why, in language that makes sense, and we'll tell you when something hasn't worked.
Our story
The business started as an Adelaide IT company in 2004, built around an idea that was slightly unusual at the time: clients should pay for a guaranteed result rather than for hours worked. In 2006, client demand led to search engine optimisation being added to the services, initially outsourced to a larger provider.
That arrangement didn't meet the standard the rest of the business held itself to. Patchy service, unreliable reporting, disappointing rankings. Rather than find a different supplier, we decided in 2007 to build the capability properly, in-house.
By 2009 the in-house approach was producing clearly better outcomes, not only in rankings but in the quality of visitors and the number of enquiries. From 1 January 2010 the whole business narrowed to that one thing, operating as Get Seen Online.
Since then the technology has changed completely and the principle hasn't: measure the thing that matters, which is enquiries, and be straight with people about what's working.
Ready to stop guessing and start getting enquiries?
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